Baby steps, but nice to see. One frustration with Nordic tourism for me was visiting a very cool distillery but not being able to buy their products without hunting them down at the monopoly liquor stores. This is the most basic step imaginable to help craft producers have a chance in the market.

Sweden to allow microbreweries to sell beer to visitors after a 'lecture'
Sweden will allow its microbreweries, vineyards and distilleries to sell their drinks on-site to visitors, in a relaxation of strict rules on alcohol sales that aim to protect public health and which have been in place since 1955.
reuters.com