About in-person experiences increasingly requiring a paired digital presence "Once upon a time, you could just go to Disneyland. You could get tickets at the gates, stand in line for rides, buy food and tchotchkes, even pick up copies of your favorite Disney movies at a local store. It wasn’t even that long ago. The last time I visited, in 2010, the company didn’t record what I ate for dinner or detect that I went on Pirates of the Caribbean five times. It was none of their business."
Data Free Disney
Each day, 50,000 people enter Disney’s theme parks, along with their phones, purchases, locations, and photos. What happens to the data?
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