I know this looks like a long and fascinating story about football, but it is actually a long and fascinating story about the media business. (And RIP John Madden.)

The Great NFL Heist: How Fox Paid for and Changed Football Forever

The Great NFL Heist: How Fox Paid for and Changed Football Forever

An oral history of the most important deal in sports TV history, when Rupert Murdoch and Fox stole the NFL and John Madden out from under the Big Three networks, created the modern pregame show, invented a new way to see football, and launched a television empire

theringer.com

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